Wunderkind vs Elevar

Is Wunderkind or Elevar a better data solution for Shopify brands?

Wunderkind competitors

What is Wunderkind?

Wunderkind is a global performance marketing solution powered by AI, data, and identity that helps brands acquire and retain customers via owned channels at unprecedented scale. Wunderkind - formerly known as Bounce X - connects Shopify to Klaviyo and Attentive, and is used by 1000 Shopify sites according to BuiltWith.


Elevar competitors

What is Elevar?

Elevar is designed to fix conversion tracking issues and GTM setup with server-side tracking that pushes data back to marketing channels. Elevar connects Shopify to Google Analytics, Meta Ads, Pinterest, TikTok, Klaviyo, Attentive, Google Ads, Yotpo Email & SMS and Postscript, and is used by 6,300 Shopify sites according to BuiltWith.


Wunderkind vs Elevar comparison

FeatureWunderkindElevar
Customer data to marketing platforms✔️✔️
Identity resolution to boost audiences✔️✔️
Works with platforms other than Shopify✔️minus
Server-side trackingminus✔️
Public statement of privacy complianceminus✔️

Supported data destinations

DestinationWunderkindElevar
Attentive✔️✔️
Klaviyo✔️✔️
Google Analyticsminus✔️
Meta Adsminus✔️
Pinterestminus✔️
TikTokminus✔️
Google Adsminus✔️
Yotpo Email & SMSminus✔️
Postscriptminus✔️

Klaviyo comparison

Wunderkind vs Elevar's solution for Klaviyo

FeatureWunderkindElevar
Identity resolution
Uses other marketing channel cookies to boost identity✔️minus
Docs on how an end-user can opt out for GDPR / CCPAminus✔️
Never adds new emails to your marketing listminus✔️
Viewed Product trigger
Backwards compatible with Klaviyo templates✔️✔️
Tracked client-side✔️minus
Tracked server-sideminus✔️
Added to Cart trigger
Backwards compatible with Klaviyo templates✔️✔️
Tracked client-side✔️minus
Tracked server-sideminus✔️
Enriched product info (e.g. category)minus✔️
Benefits of Littledata
Littledata has been trusted by leading Shopify brands since 2017 for reliable server-side tracking.
100% of revenue tracked
Enhanced identity resolution
Connectors for all popular marketing channels
googleAnalytics
Comparing Wunderkind against Elevar
How does Wunderkind work?

What Wunderkind is doing is aggregating consumer profiles across the thousands of brands it works with (and has previously worked with) to resell as the “Wunderkind Identity Network”. This can grow your email marketing audience, but potentially at the expense of higher spam and privacy complaints.

Does Wunderkind work with Shopify?

Yes, Wunderkind is installed on 1000 Shopify sites according to the latest stats from BuiltWith.

How does Elevar work?

Elevar uses a combination of client tracking and a server-to-server connection to ensure 100% of conversions are tracked, and that the purchase can be linked to the pre-checkout user journey.

Does Elevar work with Shopify?

Yes, Elevar is installed on 6,300 Shopify sites according to the latest stats from BuiltWith.

Is Wunderkind suitable for Enterprise brands?

Wunderkind is used by 663 sites in the top 100,000 globally - so this solution is likely suitable for Enterprise scale brands.

Is Elevar suitable for Enterprise brands?

Elevar is used by 129 sites in the top 100,000 globally - so this solution is likely suitable for Enterprise scale brands.

Which marketing tools does Wunderkind support?

Wunderkind supports Klaviyo and Attentive.

Which marketing tools does Elevar support?

Elevar supports Google Analytics, Meta Ads, Pinterest, TikTok, Klaviyo, Attentive, Google Ads, Yotpo Email & SMS and Postscript.

Who owns Wunderkind?

Wunderkind - formerly known as Bounce X - is an independent private company headquartered in New York. Bill Ingram is Wunderkind's CEO.

Who owns Elevar?

Elevar is owned by Buxton and run out of Charleston, South Carolina. Brad Redding is Elevar's CEO.

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