Polar Analytics vs Elevar

Is Polar Analytics or Elevar a better data solution for Shopify brands?

Polar Analytics competitors

What is Polar Analytics?

Polar is a pre-built dashboard for commerce with out-of-the-box metrics and reports to ensure your team has the insights to get their jobs done. Polar Analytics connects Shopify to Meta Ads, Google Ads, TikTok and Klaviyo, and is used by 300 Shopify sites according to BuiltWith.


Elevar competitors

What is Elevar?

Elevar is designed to fix conversion tracking issues and GTM setup with server-side tracking that pushes data back to marketing channels. Elevar connects Shopify to Google Analytics, Meta Ads, Pinterest, TikTok, Klaviyo, Attentive, Google Ads, Yotpo Email & SMS and Postscript, and is used by 6,300 Shopify sites according to BuiltWith.


You could use both Elevar for accurate data, and Polar Analytics for reporting

Polar Analytics vs Elevar comparison

FeaturePolar AnalyticsElevar
Identity resolution to boost audiences✔️✔️
Customer data to marketing platforms✔️✔️
Marketing reporting✔️minus
Proprietary attribution model✔️minus
Server-side trackingminus✔️
Public statement of privacy complianceminus✔️

Supported data destinations

DestinationPolar AnalyticsElevar
Klaviyo✔️✔️
TikTok✔️✔️
Google Ads✔️✔️
Meta Ads✔️✔️
Google Analyticsminus✔️
Pinterestminus✔️
Attentiveminus✔️
Yotpo Email & SMSminus✔️
Postscriptminus✔️

Klaviyo comparison

Polar Analytics vs Elevar's solution for Klaviyo

FeaturePolar AnalyticsElevar
Identity resolution
Never adds new emails to your marketing list✔️✔️
Uses other marketing channel cookies to boost identity✔️minus
Docs on how an end-user can opt out for GDPR / CCPAminus✔️
Viewed Product trigger
Tracked client-side✔️minus
Backwards compatible with Klaviyo templatesminus✔️
Tracked server-sideminus✔️
Added to Cart trigger
Tracked client-side✔️minus
Tracked server-sideminus✔️
Enriched product info (e.g. category)minus✔️
Backwards compatible with Klaviyo templatesminus✔️
Checkout Started trigger
Tracked server-side✔️minus

Google Ads comparison

Polar Analytics vs Elevar's solution for Google Ads

FeaturePolar AnalyticsElevar
Google Ads Conversions
Real-time tracking of Enhanced Conversions✔️minus
Server-side Enhanced Conversionsminus✔️
New vs Returning customer conversionsminus✔️

Meta Ads comparison

Polar Analytics vs Elevar's solution for Meta Ads

FeaturePolar AnalyticsElevar
Key benefits
100% accurate revenue in Meta✔️✔️
Boost to Event Match Quality Score✔️✔️
Pre-purchase audiences based on first-party dataminus✔️
Added to Cart trigger
Via Conversions APIminus✔️
Checkout steps
Via Conversions APIminus✔️
Includes all checkout stepsminus✔️
Purchase event
Via Conversions API✔️✔️
Includes post-purchase upsellsminus✔️
Filters to exclude orders from some channelsminus✔️
Benefits of Littledata
Littledata has been trusted by leading Shopify brands since 2017 for reliable server-side tracking.
100% of revenue tracked
Enhanced identity resolution
Connectors for all popular marketing channels
googleAnalytics
Comparing Polar Analytics against Elevar
How does Polar Analytics work?

By deduplicating conversions from multiple ad platforms, Polar Pixel helps you understand the real cost per acquisition and calculate Return on Ad Spend (ROAS) by channel and campaign.

Does Polar Analytics work with Shopify?

Yes, Polar Analytics is installed on 300 Shopify sites according to the latest stats from BuiltWith.

How does Elevar work?

Elevar uses a combination of client tracking and a server-to-server connection to ensure 100% of conversions are tracked, and that the purchase can be linked to the pre-checkout user journey.

Does Elevar work with Shopify?

Yes, Elevar is installed on 6,300 Shopify sites according to the latest stats from BuiltWith.

Is Polar Analytics suitable for Enterprise brands?

Polar Analytics is used by 10 sites in the top 100,000 globally - so this solution is unlikely to be appropriate for Enterprise brands.

Is Elevar suitable for Enterprise brands?

Elevar is used by 129 sites in the top 100,000 globally - so this solution is likely suitable for Enterprise scale brands.

Which marketing tools does Polar Analytics support?

Polar Analytics supports Meta Ads, Google Ads, TikTok and Klaviyo.

Which marketing tools does Elevar support?

Elevar supports Google Analytics, Meta Ads, Pinterest, TikTok, Klaviyo, Attentive, Google Ads, Yotpo Email & SMS and Postscript.

Who owns Polar Analytics?

Polar Analytics is an independent private company headquartered in London. David Dokes is Polar Analytics's CEO.

Who owns Elevar?

Elevar is owned by Buxton and run out of Charleston, South Carolina. Brad Redding is Elevar's CEO.

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