The Data Layer for Shopify

Powering acquisition, retention and analytics

Conversion tracking you can trust

Trusted by 2000+ Shopify brands

Make every dollar count with accurate Shopify conversions

Soda Sense cut Google Ads CPA by 50% after switching to Littledata.

Cut your CPA

Smarter Klaviyo flows using complete Shopify data

Wildgrain grew abandoned-checkout revenue 6× after connecting Shopify with Littledata.

Boost your flow revenue

Track the full customer journey in Google Analytics

Grind Coffee scaled 50× once their Shopify and GA4 data finally matched.

Fix your tracking

120+ five-star reviews

“From seamless integration with our Shopify store to the ... real-time data insights, Littledata has truly elevated our ability to understand and optimize our web and customer data.”

“Littledata ensures that no opportunity is missed by strategically re-engaging the right audience through effective abandonment flows.”

“We used Littledata to fix our Google Analytics tracking for Recharge orders, then we added their Meta CAPI solution, and now their Abandoned Checkout solution. I can't wait to see which pain points they tackle next.”

Our customers love accurate tracking and expert Shopify support

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Connect your marketing channels to Shopify

Eliminate the hassle of Google Tag Manager. Littledata maintains server-side conversion tracking between Shopify, Google, Meta, Klaviyo, and more — so your marketing can scale, automatically.

Unified Shopify Data

Littledata unifies browser and server events into one consistent data layer across all your marketing channels, including Shopify Markets, subscriptions, and metafields

See it in action

Recognize more returning Shopify customers

Since iOS 14, many returning shoppers look like new ones — breaking your attribution and retargeting.

Littledata’s Session Enrichment and Persistent ID reconnect those journeys, giving you accurate customer tracking for better measurement and targeting

Restore visibility

Stream first-party data into Google and Meta Ads

Littledata’s server-side tracking sends verified conversions from Shopify to Google Enhanced Conversions and Meta’s Conversions API.

That stronger signal boosts match rates and ensures your ad spend aligns with real revenue — not incomplete browser data.

Improve attribution

Accurate Shopify data. Never blocked

With Littledata’s Shopify app, setup takes 10 minutes — no GTM, no code.

Once live, it feeds 100% accurate conversion data to Google, Meta, and Klaviyo, even when browser tracking fails.

Ensure accuracy

Supports all Shopify features

From Checkout Extensibility to Headless storefronts, Littledata works out of the box with Shopify’s latest architecture. Spend less time fixing integrations — and more time using accurate data across your marketing channels.

Start Free TrialLooking for a walkthrough instead? See it in action