Littledata's automated server-side tracking makes it ridiculously easy for DTC brands to connect marketing channels with customer data. Top Shopify brands like Rothy's, Geologie and Jaxxon use Littledata to capture more revenue and accelerate growth. Littledata is used by 2,100 Shopify sites according to BuiltWith.
BlackCrow's machine learning is designed to understand your most valuable customers and help you acquire more of them. Black Crow AI is used by 1000 Shopify sites according to BuiltWith.
Feature | Littledata | Black Crow AI |
---|---|---|
30 day free trial | ✔️ | ✔️ |
Public statement of privacy compliance | ✔️ | ✔️ |
Identity resolution to boost audiences | ✔️ | ✔️ |
Server-side tracking | ✔️ | ✔️ |
Customer data to marketing platforms | ✔️ | ✔️ |
Fully automatic, no code setup | ✔️ | |
Automatic tracking of checkout extensibility | ✔️ | |
No-code setup for Shopify Hydrogen | ✔️ | |
Works with platforms other than Shopify | ✔️ |
Littledata and Black Crow AI both offer features like a 30-day free trial, identity resolution, privacy compliance, and server-side tracking. However, Littledata stands out with its fully automatic, no-code setup, making it particularly user-friendly for Shopify brands. It also provides automatic tracking of checkout extensibility, which can enhance the eCommerce experience. In contrast, Black Crow AI focuses on machine learning to identify and acquire valuable customers, and it supports platforms beyond Shopify, which may appeal to brands looking for broader integration. Overall, Littledata is tailored for Shopify users seeking ease of setup and enhanced tracking capabilities, while Black Crow AI offers a more analytical approach to customer acquisition across various platforms.
Store size | Littledata | Black Crow AI |
---|---|---|
50 orders / month | $39 | $500 |
500 orders / month | $149 | $500 |
5,000 orders / month | $349 | $1500 |
20,000 orders / month | $799 | $5000 |
For an online store with 50 orders per month, Black Crow AI is approximately 1185% more expensive than Littledata. At 500 orders, all options are equal at $149. For 5000 orders, Black Crow AI is about 329% more expensive than Littledata. Finally, at 20,000 orders, Black Crow AI costs around 526% more than Littledata. Overall, Littledata consistently offers a lower price, while Black Crow AI significantly increases in cost as order volume rises.
Destination | Littledata | Black Crow AI |
---|---|---|
Klaviyo | ✔️ | ✔️ |
Attentive | ✔️ | ✔️ |
Google Analytics | ✔️ | |
Meta Ads | ✔️ | |
TikTok | ✔️ | |
✔️ | ||
Google Ads | ✔️ | |
Segment | ✔️ |
Littledata offers a broader range of data destinations, including Google Analytics, Meta Ads, TikTok, Pinterest, Google Ads, and Segment, in addition to Klaviyo and Attentive. This allows for comprehensive tracking across multiple platforms, enhancing data integration and analysis. In contrast, Black Crow AI focuses primarily on Klaviyo and Attentive, which may limit its tracking capabilities to email and SMS marketing. Thus, Littledata provides a more extensive solution for multi-channel tracking, while Black Crow AI specializes in optimizing customer engagement through specific marketing channels.
Feature | Littledata | Black Crow AI |
---|---|---|
Identity resolution | ||
Never adds new emails to your marketing list | ✔️ | ✔️ |
Docs on how an end-user can opt out for GDPR / CCPA | ✔️ | |
Uses other marketing channel cookies to boost identity | ✔️ | |
Backstitches Klaviyo profile onto previous customer events | ✔️ | |
Viewed Product trigger | ||
Tracked server-side | ✔️ | ✔️ |
Enriched product info (e.g. category) | ✔️ | |
Backwards compatible with Klaviyo templates | ✔️ | |
Added to Cart trigger | ||
Reliable via Shopify's servers | ✔️ | ✔️ |
Enriched product info (e.g. category) | ✔️ | ✔️ |
Backwards compatible with Klaviyo templates | ✔️ | ✔️ |
Target the whole contents of the cart | ✔️ |
Littledata offers comprehensive tracking that enhances customer identity by utilizing cookies from other marketing channels, which improves data accuracy. It also backstitches Klaviyo profiles to previous customer events, providing a complete view of customer interactions. Unlike Black Crow AI, which only ensures no new emails are added to your marketing list, Littledata's approach allows for better segmentation and targeting based on historical data. Additionally, Littledata provides clear documentation for GDPR/CCPA compliance, ensuring that user privacy is respected while maintaining robust tracking capabilities. This makes Littledata a more effective choice for integrating Shopify with Klaviyo.