Is Elevar or Retention.com a better data solution for Shopify brands?
Elevar is designed to fix conversion tracking issues and GTM setup with server-side tracking that pushes data back to marketing channels. Elevar connects Shopify to Google Analytics, Meta Ads, Pinterest, TikTok, Klaviyo, Attentive, Google Ads, Yotpo Email & SMS and Postscript, and is used by 6,300 Shopify sites according to BuiltWith.
Retention.com's identity resolution software helps Shopify merchants recover lost shoppers and increase Klaviyo flow revenue. Retention.com - formerly known as GetEmails - connects Shopify to Klaviyo, and is used by 1,950 Shopify sites according to BuiltWith.
Feature | Elevar | Retention.com |
---|---|---|
Customer data to marketing platforms | ✔️ | ✔️ |
Identity resolution / session enrichment | ✔️ | ✔️ |
Server-side tracking | ✔️ | |
Public statement of privacy compliance | ✔️ | |
Works with platforms other than Shopify | ✔️ |
Destination | Elevar | Retention.com |
---|---|---|
Klaviyo | ✔️ | ✔️ |
Google Analytics | ✔️ | |
Meta Ads | ✔️ | |
✔️ | ||
TikTok | ✔️ | |
Attentive | ✔️ | |
Google Ads | ✔️ | |
Yotpo Email & SMS | ✔️ | |
Postscript | ✔️ |
Feature | Elevar | Retention.com |
---|---|---|
Identity resolution | ||
Docs on how an end-user can opt out for GDPR / CCPA | ✔️ | |
Never adds new emails to your marketing list | ✔️ | |
Viewed Product trigger | ||
Backwards compatible with Klaviyo templates | ✔️ | ✔️ |
Tracked server-side | ✔️ | |
Added to Cart trigger | ||
Backwards compatible with Klaviyo templates | ✔️ | ✔️ |
Tracked server-side | ✔️ | |
Enriched product info (e.g. category) | ✔️ | |
Tracked client-side | ✔️ | |
Checkout Started trigger | ||
Tracked client-side | ✔️ | |
Backwards compatible with Klaviyo templates | ✔️ |