Triple Whale vs Stape

Is Triple Whale or Stape a better data solution for Shopify brands?

Triple Whale competitors

What is Triple Whale?

Triple Whale allows you to easily manage and automate analytics, attribution, merchandising, forecasting & more — in the palm of your hand. Triple Whale connects Shopify to Klaviyo, Meta Ads, Google Ads, TikTok and Pinterest, and is used by 18,000 Shopify sites according to BuiltWith.


Stape competitors

What is Stape?

Stape is your all-in-one solution for server-side data tracking. Industry leaders and top companies choose us to boost data quality and marketing ROI while maintaining security compliance. Stape connects Shopify to Google Analytics, Meta Ads, TikTok, Klaviyo, Attentive, Google Ads and Pinterest, and is used by an unknown number of Shopify sites.


You could use both Stape for accurate data, and Triple Whale for reporting

Triple Whale vs Stape comparison

FeatureTriple WhaleStape
Marketing reporting✔️minus
Proprietary attribution model✔️minus
Fully automatic, no code setup✔️minus
Customer data to marketing platforms✔️minus
Identity resolution / session enrichment✔️minus
Server-side trackingminus✔️
Public statement of privacy complianceminus✔️
Works with platforms other than Shopifyminus✔️

Supported data destinations

DestinationTriple WhaleStape
Pinterest✔️✔️
TikTok✔️✔️
Google Ads✔️✔️
Meta Ads✔️✔️
Klaviyo✔️✔️
Google Analyticsminus✔️
Attentiveminus✔️

Klaviyo comparison

Triple Whale vs Stape's solution for Klaviyo

FeatureTriple WhaleStape
Identity resolution
Never adds new emails to your marketing list✔️minus
Docs on how an end-user can opt out for GDPR / CCPA✔️minus
Viewed Product trigger
Tracked client-sideminus✔️
Added to Cart trigger
Tracked client-side✔️✔️
Checkout Started trigger
Tracked client-side✔️✔️

Google Ads comparison

Triple Whale vs Stape's solution for Google Ads

FeatureTriple WhaleStape
Google Ads Conversions
Client-side Enhanced Conversionsminus✔️

Meta Ads comparison

Triple Whale vs Stape's solution for Meta Ads

FeatureTriple WhaleStape
Key benefits
Boost to Event Match Quality Score✔️minus
100% accurate revenue in Metaminus✔️
Purchase event
Via Conversions API✔️✔️
Benefits of Littledata
Littledata has been trusted by leading Shopify brands since 2017 for reliable server-side tracking.
100% of revenue tracked
Enhanced identity resolution
Connectors for all popular marketing channels
googleAnalytics
Comparing Triple Whale against Stape
How does Triple Whale work?

Triple Whale Pixel tracks customers on your site and reports on that activity (similar to Google Analytics). Triple Whale Sonar enriches customer data and feeds this into your marketing channels.

Does Triple Whale work with Shopify?

Yes, Triple Whale is installed on 18,000 Shopify sites according to the latest stats from BuiltWith.

How does Stape work?

Stape hosts server-side Google Tag Manager so you have the flexibility and customization of a sGTM setup without the hosting costs and hassle. However, only the purchase events are coming from Shopify's servers

Does Stape work with Shopify?

Yes, Stape is installed on an unknown number of Shopify sites according to our estimates.

Is Triple Whale suitable for Enterprise brands?

Triple Whale is used by 72 sites in the top 100,000 globally - so this solution is likely suitable for Enterprise scale brands.

Is Stape suitable for Enterprise brands?

Stape is used by an unknown number of sites in the top 100,000 globally - so this solution is unlikely to be appropriate for Enterprise brands.

Which marketing tools does Triple Whale support?

Triple Whale supports Klaviyo, Meta Ads, Google Ads, TikTok and Pinterest.

Which marketing tools does Stape support?

Stape supports Google Analytics, Meta Ads, TikTok, Klaviyo, Attentive, Google Ads and Pinterest.

Who owns Triple Whale?

Triple Whale is an independent private company headquartered in Columbus, Ohio. Maxx Blank is Triple Whale's CEO.

Who owns Stape?

Stape is an independent private company headquartered in Ukraine. Denis Golubovskyi is Stape's CEO.

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