
Stape is your all-in-one solution for server-side data tracking. Industry leaders and top companies choose us to boost data quality and marketing ROI while maintaining security compliance.

Aimerce claims to be the easiest way to capture more high-quality customer data
| Feature | Stape | Aimerce | Littledata |
|---|---|---|---|
| Founder owned and led | ✔️ | ✔️ | ✔️ |
| Identity resolution to boost audiences | ✔️ | ✔️ | |
| Customer data to marketing platforms | ✔️ | ✔️ | |
| Fully automatic, no code setup | ✔️ | ✔️ | |
| Direct from Shopify's servers | ✔️ | ✔️ | |
| Works with platforms other than Shopify | ✔️ | ||
| Via server-side Google Tag Manager | ✔️ | ||
| 30 day free trial | ✔️ | ||
| Natively supports Shopify Markets | ✔️ | ||
| Automatic tracking of checkout steps | ✔️ |
Stape offers robust server-side tracking and works with multiple platforms, enhancing data quality and marketing ROI. Aimerce focuses on identity resolution and automatic setup directly from Shopify, simplifying data capture. Littledata combines features from both, providing a 30-day free trial, server-side tracking, and automatic checkout step tracking, making it a versatile choice for comprehensive data collection and audience boosting. Littledata's trial and additional tracking capabilities give it an edge over both Stape and Aimerce.
| Stape | Aimerce | Littledata | |
|---|---|---|---|
| Example product review | "Stape Server GTM is difficult to configure without technical expertise, and after multiple attempts, I was still unable to get it working." | "Aimerce has been a total game-changer for our ad campaigns. The setup was incredibly easy, and we saw immediate improvements in both ad performance and event tracking accuracy." | "We were having difficulties with accurate and consistent revenue attribution...With Littledata implemented, we now get consistent and accurate revenue attribution." |
| Example support review | "Although the app is free, I cannot recommend it based on my experience." | "Aimerce's customer service is non-existent... no response to inquiries, leaving us frustrated and unsupported." | "Customer support is absolutely amazing... you can never go wrong when an app does what it says and tacks on great service!" |
| Link | Read more reviews |
| Store size | Stape | Aimerce | Littledata |
|---|---|---|---|
| 50 orders / month | $40 | $299 | $39 |
| 500 orders / month | $40 | $299 | $199 |
| 5,000 orders / month | $150 | $499 | $449 |
| 20,000 orders / month | $400 | $1799 | $1390 |
For 50 orders per month, Aimerce is 647.5% more expensive than Stape and 666.7% more than Littledata. For 500 orders, Aimerce is 0% more than Stape but 275% more than Littledata. At 5000 orders, Aimerce is 232.7% more than Stape and 42.9% more than Littledata. For 20000 orders, Aimerce is 347.5% more than Stape and 125% more than Littledata. Overall, Aimerce consistently has the highest prices, while Stape remains the most affordable option.
| Destination | Stape | Aimerce | Littledata |
|---|---|---|---|
| Meta Ads | ✔️ | ✔️ | ✔️ |
| Klaviyo | ✔️ | ✔️ | ✔️ |
| Google Ads | ✔️ | ✔️ | ✔️ |
| Google Analytics | ✔️ | ✔️ | |
| TikTok | ✔️ | ✔️ | |
| Attentive | ✔️ | ✔️ | |
| ✔️ | ✔️ | ||
| Segment | ✔️ |
Stape offers a broader range of data destinations, including Google Analytics, Meta Ads, TikTok, Klaviyo, Attentive, Google Ads, and Pinterest, allowing for extensive tracking across multiple platforms. Aimerce focuses on fewer destinations, specifically Klaviyo, Meta Ads, and Google Ads, which may limit cross-channel insights. Littledata also provides a comprehensive set of destinations similar to Stape, including Google Analytics, Meta Ads, TikTok, Pinterest, Klaviyo, Google Ads, Segment, and Attentive, enabling robust tracking and integration capabilities. Overall, Stape and Littledata offer more extensive options compared to Aimerce, which has a more limited focus.
| Feature | Stape | Aimerce | Littledata |
|---|---|---|---|
| Identity resolution | |||
| Uses other marketing channel cookies to boost identity | ✔️ | ✔️ | |
| Docs on how an end-user can opt out for GDPR / CCPA | ✔️ | ||
| Never adds new emails to your marketing list | ✔️ | ||
| Backstitches Klaviyo profile onto previous customer events | ✔️ | ||
| Viewed Product trigger | |||
| Tracked client-side | ✔️ | ||
| Tracked server-side | ✔️ | ||
| Enriched product info (e.g. category) | ✔️ | ||
| Backwards compatible with Klaviyo templates | ✔️ | ||
| Added to Cart trigger | |||
| Unreliable tracking of button clicks | ✔️ | ✔️ | |
| Reliable via Shopify's servers | ✔️ | ||
| Enriched product info (e.g. category) | ✔️ | ||
| Backwards compatible with Klaviyo templates | ✔️ | ||
| Target the whole contents of the cart | ✔️ | ||
| Checkout Started trigger | |||
| Direct from Shopify's servers | ✔️ | ✔️ | |
| Tracked via the checkout page | ✔️ | ||
| Backwards compatible with Klaviyo templates | ✔️ | ||
| Feature | Stape | Aimerce | Littledata |
|---|---|---|---|
| Google Ads Conversions | |||
| Unreliable tracking via thank you page | ✔️ | ✔️ | |
| Tracked direct from Shopify's servers | ✔️ | ||
| Real-time tracking of Enhanced Conversions | ✔️ | ||
| Fully automatic setup | ✔️ | ||
| New vs Returning customer conversions | ✔️ | ||
| Feature | Stape | Aimerce | Littledata |
|---|---|---|---|
| Key benefits | |||
| 100% accurate revenue in Meta | ✔️ | ✔️ | |
| Boost to Event Match Quality Score | ✔️ | ✔️ | |
| Pre-purchase audiences based on first-party data | ✔️ | ||
| Target subscriptions vs one-time purchases | ✔️ | ||
| Fully automatic setup | ✔️ | ||
| AddToCart | |||
| Via Conversions API | ✔️ | ||
| InitiateCheckout | |||
| Via Conversions API | ✔️ | ||
| Includes all checkout steps | ✔️ | ||
| Purchase | |||
| Via Conversions API | ✔️ | ✔️ | ✔️ |
| Includes post-purchase upsells | ✔️ | ||
| Includes recurring orders | ✔️ | ||
| Filters to exclude orders from some channels | ✔️ | ||
| New vs Returning customer conversions | ✔️ | ||
