Is Blotout or Black Crow AI a better data solution for Shopify brands?
Blotout restores your marketing signals in the post-cookie world. Your returning customers are showing up as anonymous and Blotout aims to identify them. Blotout connects Shopify to Google Analytics, Meta Ads, Klaviyo, Google Ads, Postscript and Attentive, and is used by 900 Shopify sites according to BuiltWith.
BlackCrow's machine learning is designed to understand your most valuable customers and help you acquire more of them. Black Crow AI connects Shopify to Klaviyo and Attentive, and is used by 1000 Shopify sites according to BuiltWith.
Feature | Blotout | Black Crow AI |
---|---|---|
Works with platforms other than Shopify | ✔️ | ✔️ |
Customer data to marketing platforms | ✔️ | ✔️ |
Server-side tracking | ✔️ | ✔️ |
Identity resolution / session enrichment | ✔️ | ✔️ |
30 day free trial | ✔️ | |
Public statement of privacy compliance | ✔️ |
Destination | Blotout | Black Crow AI |
---|---|---|
Attentive | ✔️ | ✔️ |
Klaviyo | ✔️ | ✔️ |
Google Analytics | ✔️ | |
Meta Ads | ✔️ | |
Google Ads | ✔️ | |
Postscript | ✔️ |
Feature | Blotout | Black Crow AI |
---|---|---|
Identity resolution | ||
Never adds new emails to your marketing list | ✔️ | ✔️ |
Viewed Product trigger | ||
Tracked client-side | ✔️ | |
Tracked server-side | ✔️ | |
Added to Cart trigger | ||
Tracked client-side | ✔️ | |
Tracked server-side | ✔️ | |
Enriched product info (e.g. category) | ✔️ | |
Backwards compatible with Klaviyo templates | ✔️ | |
Checkout Started trigger | ||
Tracked client-side | ✔️ | |
Tracked server-side | ✔️ | |
Backwards compatible with Klaviyo templates | ✔️ |